Tahitian Cultured Pearl and Diamond in vogue on the French market

Tahiti Cultured Pearl and diamond jewellery had escaped last year with the moroseness which gained France "They still made dream the customers" notes the market research realized for the interprofessional Committee which associates clock and watch, jewellery and goldsmithery. Whereas the national sales turnover was reduced by 1% in 2005 with
610 billion Fcfp. "Flat screens and investments in real estate were the focus of the French households". The market remained constant only because of the watch sales but also because of high-in jewellery, a channel exploited by the Tahitian pearl. Here, gold loses of its glare even if it accounts for 56% more of the sales with 330 billion Fcfp (-3%). The first reason been the increase of price of this raw material. Gold, become again a value-refuge, saw its price increasing by 20% in one year and should again increase by 20% this year .
"A true shock", underlines the study, "unknown since 1979". The gold necklace sales regressed of 20% in four years, leaving place with the other necklace lines of which those in Tahitian cultured pearls.
The silver which offers sets sought with the dark colors pearls gains ground. The sales of silver jewels increased by 5% last year to reach 70 billion Fcfp. The costume jewellery which offer other outlets for commercial pearls record a boom and are leveled with the silver jewellery. The year 2005 was difficult, but "the sales were good in the second half of the year (+4%)" concluded the study. It forecasts "a new development of the high-in sector, the jewellers benefiting from the request of the « newrich » who are in particular Asian and Russian customers".